How to Increase Website Traffic Through Social Sharing
So how does one get people to share your content on the social web? Here are 10 ways to try to to this:
#1: Making social sharing buttons very visible
Never force people to look for your buttons to share on social networks. Instead, make them obvious.
For example, i exploit a social media plugin that permits my buttons to scroll up and down within the post as people scroll through it:
The other place to feature buttons is at the top of the article.
#2: Ask readers to share content through social channels
Most of your readers don’t read your content and think “I want to share this”. that’s why you ought to encourage them to share.
Even though it had been a study of re-tweets, Dan Zarella showed that tweets that simply asked people to “please RT” would generate 4 times more RT than tweets without the phrase.
Unfortunately, many of us just drop out of the social sharing bar plugin at the top of the post and expect people to use it.
You have to inform them to use it!
Here are another tips to encourage social sharing:
Try the simplest location – I couldn’t find anyone to inform me where the simplest location for the CTA to share on social media should be … because it will probably vary for every blog.
Increase social sharing numbers directly – nobody wants to desire the primary to share their content. So increase the numbers by sharing the content yourself and asking people to share it.
#3: Tap influencers in social content
Your social media sharing numbers can wake up when a social media leader shares your content. they will even crash your servers.
But how does one get these authority figures to tweet or post about your content on Facebookor Pinterest? you’ve got to create a relationship with them.
Here we show you ways to urge the eye of those influencers:
Post-round-ups: Write a blog post once a month that brings together all the simplest content of the week … including some parts of those authority figures’ blogs. do that very often and that they will notice you.
Post lists on a selected topic: They’re like weekly or monthly summaries, except you’re creating a resource or guide for a selected topic.
Interviews: Take the time to contact a number of these authority figures and offer to interview them. Research and find a subject you didn’t mention during a previous interview.
Always bond with them: Get within the habit of linking these authority figures with every content you write. The more links you send , the higher .
Go a step further and get in touch with these people once you post your content and ask them to tweet or share from time to time.
#4: Multiply your social sharing reach through Triberr
Triberr may be a social site that leverages the facility of numbers by bringing together like-minded bloggers during a “tribe”. This tribe will bring you a great many benefits, including:
Automatic Social Sharing: once you join Triberr, you join a tribe. and therefore the system is about up in order that once you post content, members of that tribe automatically tweet your content.
Increase the reach of your content: By partnering with different “tribes”, you expand your network among these different audiences. for instance , a Triberr member who belongs to six tribes features a reach of quite 6 million followers on Twitter. mention a rise in social sharing!
More high-quality visits to your site: Each tribe is made to specialise in a selected niche … in order that its extended audience is concentrated on like-minded people.
More Comments: As this automatic tweet increases its reach and drives higher quality content to your site, you’ll naturally experience more comments on the location .
#5: Using Sponsored Tweets
If you’ve got a budget to share on social media, you’ll cash in of the facility of sponsored Tweets. this is often basically a platform that connects advertisers with advanced Twitter users who sell their tweets.
You can be very selective who you’re employed with, choosing a maximum amount per tweet you would like to pay and a minimum number of followers that Twitter users should have:
Among the foremost famous, you’ll advertise with celebrities like Carrot Top, Bethany Frankel, and Kendra Wilkinson.
I would not recommend that you simply do that altogether posts because it are often expensive and will only be through with relevant Twitter users. for instance , you don’t want to pay a star to tweet about your SEO blog post.
# 6: Using Facebook sponsored stories
A sponsored story may be a post on someone’s Facebook feed that an advertiser paid to spotlight within the sidebar. Therefore, there’s a greater chance of being seen among your friends.
This sidebar is 240 pixels wide and can only show up in FB user friend streams … meaning it won’t post to FB. the thought behind the sponsored story is to require advantage of your friend’s recommendation about your brand.
Basically what happens is someone posts something about you, your blog, or brand … notice that mention … then pay to possess it appear on History’s sponsored site.
You can use the sponsored story for various Facebook user activities:
Like: When someone likes your Facebook page, you’ll pay to spotlight this “Like”. the great thing about this is often that the “Like” button will appear within the sponsored story for people to love immediately … thus increasing their social participation.
Page Post: you’ll sponsor actual posts posted by Facebook users. they’re going to appear within the sidebar with a “Share” button to get even more “Actions”.
“Like” Page Post: If someone likes a Facebook post within the last seven days, you’ll also sell to a sponsored story.
“Like” on the blog: you’ll also promote “Like” from your blog or website.
Applications: If a Facebook user shares a story using your application, you’ll also promote this action.
Again, as this is often a paid thanks to promote social actions, you don’t want to market everyone’s likes or posts. Be strategic with the content you would like to extend in social actions.
#7: Create a social sharing-worthy brand
I spent years and tons of cash promoting my brand in order that when people see my name, my blog, or one among my companies, they consider someone influential on the web .
In other words, my brand shows folks that i’m an authority. this is often how I grew my brand … and the way you’ll too:
Create detailed and heavy research posts on your blog – I’ll talk more that below, but suffice it to mention that your strategy is to supply your followers with the content they need and love. It should be useful and valuable in their eyes.
Share content and interact on the social network – provide your followers with excellent information to assist them solve their problems and entertain them. Mix business with fun.
Commenting on other blogs means reading, sharing, and taking the time to interact not only with the author of the content but also together with his followers. Choose some blogs first. Ideally, they ought to be popular.
Participate and speak at conferences – you can’t spend all of your time online! Connect and visit conferences to satisfy influential leaders. Buy drinks and dinners so you’ll pick your brain and swap links.
#8: Produce content that’s worth sharing
I saved the simplest for last because boosting your social sharing numbers starts with creating great content. I wrote such a lot about it that a number of these posts are worth sharing. I hope they assist you create content assets that folks will want to share without you having to nudge them.
Increasing the quantity of shares your content travels on the social Web may be a numbers pool . it’s a game during which the 8 above tips will assist you play and win.